The creation of unique buying experiences forms the guiding theme of , yourshowroom’s modernization strategy. Interactive, digital content can be presented in any format and flexibly adapted to the respective customer needs. With yourshowroom Analytics, users have the opportunity to obtain real-time information about which content is used by whom, when, and which of it is generating the most revenue. With these insights, sales content can be continuously optimized and adapted to current market conditions.
True to the motto “content is only as good as the people who deliver it” Campudus presents the PerformanceCenter, a new feature for creating interactive sales training, tutorials and product coaching. By incorporating gamification elements, the various training contents are provided in a playful way. With awards, points or certificates, employees can keep track of their own progress and measure themselves against other colleagues.
Another significant innovation as part of the relaunch is the conversion of the licensing model to software-as-a-service. Small teams of up to three users can use yourshowroom completely free of charge. Larger teams benefit from attractive prices and an extended feature set.
“Eight years ago, we fired the starting gun for digitization. Today, more than ever, it is crucial not only to reach customers digitally, but to inspire them and provide them with relevant information. With yourshowroom, we offer companies of all sizes an indispensable sales tool that fosters synergies between sales and marketing and can convince customers with high-quality, interactive sales content”, Michael Krausko, CSO & Product Manager at Campudus.
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